If they've been rejected, it's because the number and locality didn't match. They need to be entered like this:

5099921658297 looks like it may be a UK release from the back cover. It has our "E - Exempt from classification" banner, and our FACT logo, on the back. But as it is a music release it's probably released in many countries.

Quoting AiAustria:

Quote:
This backcover is a German release: it contains the German FSK-12 Sticker.

This is the reason, why I did not insist in 50 is UK. Sometimes like here, there is only one UPC - and only one company producing a disc - but many covers using the same UPC/EAN for many locations. This is why the locality is NOT checked for the UPC being valid for the specific locality...

Do you have any idea why this has the British 'exempt from classification' wording and find-DVD describe it as a UK DVD with release date and RRP?

Indeed: this is not only a British release, or only a German release, but a release intended for both markets - and probably more. The UK users will immediately recognise the "Exempt" logo and will therefore be sure it's a UK release, and the German users will immediately recognise the "FSK-12" logo, and will therefore be sure it's a German release. The reality is that it was always intented for multiple markets. Generally, you'll find that such discs are submitted into multiple localities - each under the same EAN.

Quoting jurgen42u:

Quote:
Exactly, we have in the Netherlands the same UK release, with English cover, etc, yet Bol states this as a release from the Netherlands, so either multiple countries will have to use the same EAN.

Correct, quite often the cover does read "Manufactured and printed in the EU" and also multiple rating info for several different countries is shown.

Personally, I do not rely on websites such as bol.com with regards to the country of release.
When checking on upcitemdb.com I do see the U.K. Country of Registration, but this still is no guarantee that this disc was manufactured there or specif for the U.K. market.

In this case, chances are big that this very DVD was manufactured in The Netherlands (EMI Uden to be precise), but since EMI Uden did manufacture media content (CD's, DVD's, etc.) for worldwide distribution this would not imply that this specific disc was released solely for the Dutch market, but rather for the European market as a whole. (note: EMI Uden was taken over in 2004 by MediaMotion).
Edit: I had to check the cover much better, the copyright does show 2008, so this definitely could not have been produced by EMI Uden.  

And also interesting to see the FSK logo on the back cover, which would give it away that this DVD was classified for Germany with a label from April 2003 to December 2008 (that, and the production year of 2002), but does not automatically imply this disc was released for the German market. However, since January 2009 the German FSK logo is also mandatory shown on the front cover and could imply that the release indeed is for the German market, because outside Germany (and partly Austria, but I think AiAustria does know more about it) you won't see that FSK logo on the front that often.

Long story short, this DVD could be registered for many country localities. But the U.S. and Canada are not one of those, since the barcode has the 13 digit EAN norm instead of the 12 digit UPC.

Guys, correct me if I'm wrong about the above info.
I tried to do my research to the best of my knowledge, but this does not mean I am 100% sure about everything. 

Quoting T!M:

Quote:
Quoting AiAustria:

Quote:
According to the EAN codes 5099921658297 is UK and 7318599916781 swedish...
-> Country codes

As jurgen42u pointed out, EANs starting with 50 or 73 are also used Dutch and Belgian releases, but much more localities: also UK, Germany, France, and other European countries. That list on Wikipedia doesn't seem to correspond with reality at all.

The EAN/GTIN coding is not arbitrary. The codes starting with 50xxx are assigned by the UK branch of GS1 for UK companies. There is no other way to get a (valid) 50xxx EAN than the GS1.

This means a product using a 50xxx EAN was "designed" by an UK company. It does not say much about, if it was produced in the UK or for which markets (our localities) the product was produced.

Concerning BD/DVD/...: there are often international releases, which are produced in one country (musical and show media often in UK) and get only a shrink wrap with the local rating or marketing titles... since BeNeLux has less synchronized titles you see more international releases there...

Quoting AiAustria:

Quote:
https://dh.gs1us.org/GEPIR/home/GTINSearch tells us, that

509 9921

is assigned to:

UMG Supply Chain Ltd
Pancras Square 4
London N1C 4AG
GB

Ah, so upcitemdb.com indeed does give the right localisation info.

Quoting AiAustria:

Quote:
[...] a product using a 50xxx EAN was "designed" by an UK company. It does not say much about, if it was produced in the UK or for which markets (our localities) the product was produced.

But does it really matter who "designed" it, for our purposes? Again, that John Adams DVD also includes a German rating on the cover - that will inevitably mean that German buyers will enter it into the German locality. And UK buyers will recognise the UK "Exempt" rating, and will therefore contribute it into the UK locality. I don't think we'll ever be able to put an end to that, and I'm not convinced that that's really a problem, either.